Ebony & Ivory > | Profectiv

Strength of Nature™ Company is dedicated to consumer hair care education and the development and manufacture of innovative hair care solutions for Women of Color… and in particular, Women of African Descent. Profectiv™ scientists and cosmetologists have unlocked the primary causes to damage, leading the way for "customized" solutions that help prevent and guarantee to stop breakage, split-ends, and dryness by more than 80%.

For close to a decade, Profectiv scientists and cosmetologists have been working together to understand the fundamental causes of hair and scalp damage, and discover its prevention. We are proud of our extensive consumer market research, which provides us with a comprehensive profile of our broad consumer base. Profectiv scientists, through this analysis and "hands-on" experience, have created a personalized system that helps prevent damage and solve specific hair and scalp problems.